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Ella Palardi


I have a well-rounded background in electronic media and public relations, with varied experience in broadcasting, entertainment, marketing, and promotions. I have the flexibility and skill to help companies achieve their communication goals. Specialties: -Broadcasting: Hosting and Producing, Television, Radio, Online -Writing: Timely and Evergreen Internet Content, Commercial, News Packages, Television Scripts, Radio Programs, Liners, Sweepers -Editing: Avid, Final Cut, Adobe Audition, Audacity, Vegas, Photoshop -Computer: Microsoft Office, Desktop Publishing, Prezi -Public Relations: Campaign Research and Strategy, Social Media, Event Planning and Production, Logo Design

Ella Palardi's Background

Ella Palardi's Experience

Radio Host at IJB Radio Network

April 2012 - September 2012

Responsible for: - Co-hosting weekly live radio show, It's Just Business, on Wink 107.1 FM - Researching guests and preparing interview questions and show commentary - Editing show clips and posting to It's Just Business Facebook page - Updating It's Just Business social media sites (Facebook, Twitter)

Promotions/Dance and Cheer at Columbus Metro Girls/Ohio Machine Major League Lacrosse

January 2012 - September 2012

Responsible for: - Promoting events while generating attendance - Representing sponsors while interacting with the public at games, festivals, parades, etc - Performing on cheer and dance squads at Ohio Machine MLL games

Public Relations Intern at Freshbox Catering

January 2012 - May 2012

Responsible for: - Developing new public relations strategies and opportunities - Designing direct mailing pieces - Networking to secure public speaking engagements - Interacting with publics through social media site management - Preparing sales script to ensure customer satisfaction and loyalty

Radio Host at WXCU Radio

January 2010 - December 2011

Responsible for: - Hosting weekly two-hour live radio broadcast - Recording and editing station commercials and sweepers - Scripting and delivering liners, weather updates, and news updates - Operating RCS in live assist mode

Television Producer and Host at Skyline Columbus

January 2010 - October 2011

Responsible for: - Pitching and developing unique show topics - Researching and booking engaging guests - Scripting intros, outros, and interview segments - Hosting 30-minute television program - Experience in directing, audio, teleprompter

Assistant Promotions Director at WXCU Radio

August 2010 - August 2011

Responsible for: - Studying student demographics to plan station events and book musical guests - Preparing materials to promote station events - Event set-up and tear-down - Assisting in development of station policy

Internet Content Producer at Examiner.com

March 2010 - July 2011

Responsible for: - Composing evergreen and timely internet articles - Formatting content to be internet user-friendly - Uploading images and slideshows to enhance content - Promoting my content through social media

Newsroom Intern at WBNS-TV

May 2010 - August 2010

Responsible for: - Researching stories for producers and reporters and accompanying them on shoots - Traveling with photojournalists to conduct interviews and produce news packages in the field - Pitching stories - Writing news packages for broadcast - Logging interviews and B-roll

Photo Design Technician, Head of Sales at Jeanne Arkfeld Photography

October 2006 - May 2007

Responsible for: - Using Adobe Photoshop for portrait retouching, and poster and photo book design - Leading sales presentations and meeting sales goals - Managing client accounts, scheduling, and order processing

On-Air Personality at Auto Smarts Radio

November 2012

Responsible for: - Serving as On-Air Personality on taped broadcast sent out to affiliate stations - Performing voiceover work for network promos and commercials - Pitching and developing segment topics - Researching show guests and topics to prepare interview questions and show commentary

CITY TV Host at SOH Productions

September 2012

Responsible for: - Serving as on-camera and voiceover host for internet television coverage - Researching show topics and guests to prepare interviews and scripts - Writing opening and closing show segments

Girls' Night Out Event Coordinator at Applebee's

March 2009

Responsible for: - Preparing and implementing a public relations campaign for weekly Girls' Night Out event - Analyzing previous campaign strategy for troubleshooting opportunities - Tracking expenses to operate at or under event budget - Heading committee meetings and delegating tasks - Forming relationships with local businesses to promote cross-advertising opportunities - Soliciting vendors to take part in our in-house events

Ella Palardi's Education

Capital University

2009 – 2012

Bachelor of Arts (B.A.)


American Academy of Dramatic Arts


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